Marketing & Communications Specialist a.k.a. Vegetable love spreader

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Marketing & Communications Guru that spreads the Pop Vriend love

We are looking for an energetic and inventive go-getter with strong roots in Marketing & Communications who loves to bring our target groups into action with well thought-out campaigns. A good listener, and a self-starter who dares to make bold & creative decisions and flourishes when stories get told and the job gets done. Someone who puts the pedal to the metal and cares about making a difference for the world ánd people. A true trendsetter who understands that talking and breathing vegetables never runs out of style. 

Full-time, 38 hours · Andijk

Rise & Shine at Pop Vriend Seeds                                                                            
Start the week with a proud feeling, directly after you launched a new, big and international campaign. A campaign that is all about the solutions our spinach, beans, red beet, swiss chard or carrots bring to the challenges our customers are facing. Thanks to you the world knows about the bean varieties we developed to Beat the Heat in regions where global warming is getting a bigger issue every day. You gather with the team and visualize the next steps to keep the story rolling. Halfway through the week you brief our external partners to translate our marketing communication plans for next year into creative concepts that build on our unique spirit. Since you are responsible for the content planning and development, you’ll implement the content (video, copy, visuals) on our social channels. Before you know it, it’s almost time for the weekend, but not before you roll out the internal communications strategy to keep your colleagues Rise & Shine. You quickly brief the last input for the new employer branding set-up with your HR colleagues and take a final look on our social channels to see the results of Pop Vriend’s latest post. Then you’re all set to jump into the weekend!

What You Bring to the table

  • A Bachelor's or Master's degree in Communications, Content Marketing or similar.
  • At least 5 years of working experience in content marketing
  • A true developer in unique ‘green’ campaigns
  • You know your way around in an international and agricultural sector
  • You speak and write English and Dutch fluently
  • You take the lead and you are able to manage your stakeholders.
  • A keen eye on what message works at each stage of the customer journey.
  • Extensive knowledge of social media and handy knowledge of content management systems and editing programs like Canva and Indesign.
  • You are always looking for improvements and can work independently as well as across (multicultural) teams.
  • You are hands-on, curious and flexible.
  • You enjoy working in a fast-paced environment with a dedicated team that thrives on creativity and teamwork.
  • Add some new flavor to the Vegetable Squad: the international network of KWS Vegetable colleagues.

What you get from us

  • A company where marketing is high on the agenda
  • A fantastic opportunity to develop your work experience in a unique organization
  • A lot of freedom and responsibility to get the job done your way
  • A working place with a very diverse and growing team from ‘Super Sprouts’ to Gurus like ‘Dr. Beet’
  • A good salary (KWS Vegetables is part of the CLA Garden Seed Companies; your salary will be determined according to this CLA and in line with the market)
  • A very inspiring workplace
  • The most wonderful colleagues

Are you our new vegetable love spreader?
Get Insta famous with us.

For all the ins and outs about this vacancy, please contact Marketing Manager Jacco Kaarsemaker at telephone number: 06-55000605, or via e-mail

Want to apply directly? Click on the 'Apply now' button below.